Hyundai approached Dreamtek to assist creatively and to produce this 30” English and Arabic commercial. The production involved careful coordination with the Dubai Traffic Department to assist us in safely navigating our road-based shots.
Our team of automotive specialist utilized various rigs, both on a tracking vehicle and also on the actual “hero” vehicle itself.
The commercial was filmed on both the Arri Alexa XT Plus and the Arri Alexa Mini (for those tight to film spaces). This spot was filmed with CGI in mind and our VFX supervisor was always on hand to make sure that what we filmed would work in terms of the VFX we had planned.